King Charles has officially granted Prince William and Kate Middleton the authority to issue Royal Warrants, marking a significant step in their evolving roles within the monarchy.

This new responsibility allows the Prince and Princess of Wales to endorse companies by awarding Royal Warrants for the first time—an honor traditionally reserved for senior working royals.

Royal Warrants serve as prestigious marks of endorsement given to businesses that supply goods or services to the royal household. They recognize excellence in quality, service, and sustainability.

“Their Royal Highnesses are delighted to be able to recognise and celebrate British industry, creativity and skills through the granting of Warrants,” said Sir Ian Patrick, Private Secretary to The Prince of Wales.

Prince William and Kate Middleton get new title

These royal endorsements, which have roots going back to the 15th century, act as a seal of royal approval. To be eligible, companies must have provided goods or services to the royal household for at least five of the last seven years, all while maintaining high standards and a strong sustainability record.

Currently, more than 800 businesses hold Royal Warrants, ranging from traditional craftsmen and chocolatiers to tech innovators and local producers. Even personal service providers can qualify—Queen Camilla recently granted a warrant to her longtime hairdresser, Jo Hansford.