“They would often watch the videos with Archie at home. They were already fans before the film idea came to them in 2023,” a spokesperson told The Telegraph in August.

The announcement of Masaka Kids: A Rhythm Within came as part of Harry and Meghan’s August update with Netflix, confirming a multi-year first-look deal for new film and TV projects under Archewell Productions.

It was also revealed that Meghan’s lifestyle series With Love, Meghan would return for a second season (which premiered in September), along with a holiday special set to arrive on December 3.

This update followed speculation that their original $100 million Netflix deal would not be renewed. Industry sources clarified that the shift was part of Netflix’s evolving strategy, which now favors first-look agreements — similar to the one made with Barack and Michelle Obama’s Higher Ground Productions.

In a statement at the time, Meghan said:
“We’re proud to continue our partnership with Netflix and broaden our work together through the As Ever brand. Harry and I are grateful for our collaborators and our Archewell Productions team, who help us create meaningful content that resonates globally and reflects our shared vision.”

Masaka Kids: A Rhythm Within premieres on Netflix on Tuesday, December 9.